2022 Reveal: Cards Inspired by Ornaments
Boxed cards with all the craft of Keepsake Ornaments
A few favorite Keepsake Ornaments have inspired their very own line of holiday boxed cards. Now you can decorate your tree with your favorite ornament—and share a companion card as your seasonal greeting. Available this year.
Father Christmas
Holiday Cards
Father Christmas
19th in the series.
Happy Campers
Holiday Cards
Happy Campers
Grogu™ Christmas Wishes
Holiday Cards
Grogu™ Greetings
Star Wars™: The Mandalorian™
Local Club News: Ornament Premiere is almost here!
Dear Local Club Presidents,
Ornament Premiere is ALMOST here! Are you as excited as we are? 😊
We wanted to send you a quick note to let you know of a few ornaments that will be arriving late for our Ornament Premiere event. These ornaments will be arriving either during the event or right after. The availability of these ornaments will vary by store.
The good news – for the ornaments listed below, we have worked with the appropriate teams to ensure that Ornament Premiere Bonus Points will be extended through 7/31/22 on these 19 ornaments due to their late arrival. We realize the late arrival of these ornaments may be an inconvenience, but rest assured, our distribution center and transportation teams are working around the clock to get these to your local store and online as soon as possible!
Happy Ornament Premiere!
Sincerely,
The Keepsake Ornament Team
Ornament Premiere Late Arrivals
Not A Creature Was Stirring
Playful Penguins
Jack Skellington
Disney Tim Burton’s The Nightmare Before Christmas
Christmas Window 2022
20th in the series.
My First Christmas
Pet’s Fur-st Christmas
1962 Ford Mustang I
5th and Final in the Legendary Concept Cars series.
The Merriest House in Town
The PEANUTS® Gang
THERE’S NO PLACE LIKE HOME™
THE WIZARD OF OZ™
Hitchhiking Ghosts
Disney The Haunted Mansion
Pinkie Pie
My Little Pony®
Otto Tune
Minions
Two Tune TV™
Fisher Price®
Elmo and His Puppy, Tango
Sesame Street®
Yeti
LEGO® Minifigure
Bubble Cut™
Barbie™ Ornament
1963 Chevrolet® Corvette® Stingray®
5th in the Lil’ Classic Cars series.
Hoppy Halloween
Hallmark Keepsake Socks
Hallmark Keepsake Blanket
For Keeps: Volume 21, Issue 2 Summer 2022
Read about Ornament Premiere details you don’t want to miss. Get an exclusive sneak peek at the 2023 Christmas Window. And see a special surprise coming your way in 2022.
- Ornament Premiere is almost here!
- Meet the newest guy in the North Pole
- 2023 SNEAK PEEK ALERT!: A window to wonder
- 2022 Online-Exclusive Ornament Releases
- Dreaming up the Dream Book
- Save the date
For Keeps – The Official Newsletter of the Hallmark Keepsake Ornament Club.
Ornament Spotlight: Young Santa
Meet the Newest Guy in the North Pole
How Sheyda Advabi Best created Young Santa.
We’re so excited to introduce you to Young Santa, the first ornament in a new series that will tell the childhood story of our favorite gift-giver. This adorable ornament was created by Sheyda Advabi Best, a senior artist in Hallmark’s Visual Studios, who gave us a peek into her artistic process.
To start, Sheyda looked at toys and characters from all over the world and closer to home. “In my studio is a display case full of ‘Kawaii’ toys, which inspire me with their pillowy shapes and stylized faces. They’re so cute!” she says. She was also inspired by snow-days gone by, when she and her sisters would be so excited to get out and play they’d leave a mess of coats, mittens and scarves on the floor.
Young Santa
“I thought it would be sweet to give the same feel to Young Santa—he’s so excited to get outside that he forgot to put on his other boot!”
Once inspiration struck, Sheyda began sketching out dozens of versions with all sorts of proportions and styles. “I wanted to make sure that I exhausted every option before settling on one look,” she says. After sketching, it was time to sculpt. The rough shape of our not-so-old Saint Nick was formed from clay. Then she made molds, casted melted wax into them and refined the wax shape with sculpting tools, sandpaper and an electric waxer device.
Sheyda says she had to be very mindful of how she handled the wax, because there aren’t any undo buttons if you accidentally snap o an ear!
“I can remember literally holding my breath when I was doing some of the smaller detail work. It requires a lot of concentration,” she says.
After the sculpting, Sheyda painted the prototype before adding in some delightful details: a pom-pom, leather ribbon, and we can’t forget his adorable puppy companion!
Speaking of companions, did you notice that cute cardinal on the top of the Young Santa Special Edition ornament? Sheyda says the little birdie is doing its best to help deliver Christmas joy. The limited-quantity Young Santa Special Edition will be available at Ornament Debut, but in the meantime you can pick up the first-in-series Young Santa at Ornament Premiere!
We can’t wait to see where this series goes in the future, and Sheyda assures us we have plenty to look forward to. “Expect to see lots more storytelling about Young Santa’s childhood. You might even discover how he learned to spread Christmas cheer!” she says.
“Meet the newest guy in the North Pole.” For Keeps 21 Summer 2022: 4-5.
2023 Sneak Peek: Christmas Windows
Christmas Window 2023
21st in the series.
A Window to Wonder
Magical memories, holiday joy and a little puppy love is what Tammy Haddix set out to capture in the Christmas Window 2023 21st in the series ornament. “I wanted to evoke the excitement of Christmas on the little boy’s face, with his happy little dog,” she says. The adorable little boy cuddling his sweet pup was even inspired by real life—Tammy’s son, Ben, holds their family dog in the same way (below).
Although this is the 21st ornament in this beloved series, Tammy says she learned brand-new skills to help her bring the ornament to life. “My husband and I purchased a CNC machine, a computer- operated routing tool for cutting wood. I was able to design the ornament’s window in Adobe Illustrator and then move it to the CNC machine.” Tammy says the machine cut out the window frame then she sculpted to it. “It was a really challenging and fun process to learn, and I was able to do it myself!”
Tammy also told us that Christmas Window 2023 has a few extra-special touches because it releases during next year’s 50th anniversary of Keepsake Ornaments. But what does that mean? You’ll just have to wait and see!
Ben (Tammy’s son) holds their family dog
Little boy cuddling his sweet pup
“A window to wonder.” For Keeps 21 Summer 2022: 6
Dreaming up the Dream Book
Go behind the scenes with the 2022 production team.
Every year, countless hours of excitement and work go into creating the Dream Book—well, maybe not countless: From start to finish, our 30-person team spends nine months on this project, from June to February!
Before any work begins, we get together to check out the new line of 450-plus Keepsake Ornaments. These new designs are top secret— so top secret, in fact, that some of our licensed ornaments—from Disney, Nintendo and Barbie (to name a few)—are seen only by select team members who are all sworn to secrecy. Talk about behind-the-scenes access.
Then the magic truly comes to life during the five to six weeks of photo shoots. Hundreds of photos are collected, featuring about 150 ornament samples. You’ll find pictures of the shoots below.
After that, it’s time to design, write, edit, revise, approve, print and, our very favorite part…send it off to you to enjoy!
Go behind the scenes with the 2022 production team.
“Dreaming up the Dream Book.” For Keeps 21 Summer 2022: 8
2022 Reveal: Event Exclusive Barbie™ Ornament
Shoe-sational
Barbie Ornament
Event Exclusive
We’re excited to debut the design of the 2022 National Barbie® Doll Collectors Convention Shoe-sational! Special Edition Keepsake Ornament. This ornament was designed by Keepsake artist Debra Nielsen, and will be issued in a very limited run quantity of 800 pieces. It will be made available for purchase exclusively to registered attendees of the 2022 National Barbie® Doll Collectors Convention.
The 2022 National Barbie® Doll Collectors Convention will be held July 6 – 9, 2022.
2022 Collection: Playful Penguins
2022 Collection
Twirly Teacup
The Topsy Twirly Winter Carnival
A Hallmark Keepsake Playful Penguins Story
Playful Penguins Winter Fun
Not A Creature Was Stirring
Playful Penguins
Playful Penguins
A Snowy Treat
Petite Penguins
7h in the series.
Miniature.
2022 Video: Spotlight on Snoopy
Peanuts pals, it’s a big year of celebrating! Hear Tracy Larsen chat all about the 25th ornament in his Spotlight on Snoopy series AND the 25th Anniversary Special Edition ornament he designed to commemorate this milestone year. Crack a root beer, here’s a toast to 25 more years!
Jazzy, Snappy Friends
Spotlight on Snoopy
25th in the series.
2022 Reveal: Stanley Cup® Champions Colorado Avalanche®
2022 Stanley Cup® Champions Colorado Avalanche®
Special Edition
The Colorado Avalanche are World Champs, adding a third Stanley Cup to their collection! Commemorate this victory with this cool-as-ice special piece of Avalanche pride. But don’t wait too long—supplies of this collectible Keepsake Ornament are limited.
PREORDER NOW
Available at participating Hallmark Gold Crown Stores and on Hallmark.com