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Latest News2024-04-23T08:41:12-06:00

2025 Work of Whimsy Sneak Peek: Sweet Dessert Snowmen by Tammy Haddix

Meet Sweet Dessert Snowmen, the newest addition and first limited edition piece in Tammy Haddix’s Work of Whimsy studio collection. This jolly little snowman, with cheeks as pink as gumdrops and a smile as sweet as sugar sits on a fluffy swirl of snowy frosting. He wears a sparkly tinsel scarf and a frosting dollop cap tipped just so. In his mitten-like hand, he proudly shows off his Gummy Bear friend.

All around him, the candy magic sparkles—peppermints, gum drops, and sprinkles tucked into the snowy fluff. With a twinkle of glitter and a sparkle of cheer, this merry snowman looks ready to hop right into a candy-land holiday adventure!

The two variations will be available exclusively
on the Work of Whimsy website
starting Friday, August 29 at 9:00 AM CT.

Sweet Dessert Snowmen
Work of Whimsy

August 27th, 2025|1 Comment

2025 Sneak Peek: Joanne Wright Studio

In celebration of the upcoming release of Retro Halloween Cat, the very first Halloween design in the Joanne Wright Studio Retro Holiday Collection, Joanne has released a limited edition print based on the original sketch of her upcoming prototype!

This playful black cat, complete with a festive hat and bright bow, radiates the vintage charm Joanne is known for.

A must-have for collectors and Halloween lovers alike—grab yours before they vanish!


ORDER NOW

Available at Joanne Wright Studio

Retro Halloween Cat Print

This print is a reproduction of the original artwork that inspired the prototype, printed on sturdy card stock. Each print will be numbered and signed by Joanne.

August 26th, 2025|0 Comments

2025 Sneak Peek: Retro Red Bird by Joanne Wright Studio

Retro Red Bird
Retro Holiday Collection

Meet Retro Red Bird—the newest feathered friend in the Retro Christmas Collection! Sporting a cozy striped winter hat and carrying a festive envelope under its wing, this merry messenger is ready to perch on your tree and deliver holiday cheer.

Longtime fans of the Retro line will instantly recognize the nostalgic charm you’ve come to love from Joanne Wright Studio.

Available exclusively on the Joanne Wright Studio website beginning this October.

August 18th, 2025|0 Comments

2025 Sneak Peek: Retro Black Cat by Joanne Wright Studio

Retro Halloween Cat
Retro Holiday Collection
Hand Painted Prototype

Something spooky-sweet has been prowling around the Joanne Wright Studio and is set to join the Retro Holiday Collection this fall…

Say hello to the Retro Halloween Cat! This cheerful black cat boasts bright yellow eyes, rosy cheeks, and a wide, toothy grin. She’s dressed for the season in a glittery purple witch’s hat with a bold orange band, and a bright orange bow around her neck. Whether she’s on the hunt for treats or sneaking through the shadows, this purr-fect little kitty is brimming with the magical retro charm you know and love and is sure to bring a playful Halloween spirit straight to your collection.


Available exclusively
on the Joanne Wright Studio website
beginning Tuesday, September 2 at 9:00 AM CT.

August 11th, 2025|0 Comments

Artist Insight: In The Studio with Lisa Vogel

The Keepsake Studio spoke with Hallmark Artist Lisa Vogel about herself and shared a glimpse of an ornament she created for 2025.

Lisa: “I have worked at Hallmark for 42 years. When I was 16, I did summer work in the Liberty (Missouri) Distribution Center. At 18 I moved to a warehouse, then to manufacturing at the Crown Center office. When I heard about an opening in the Keepsake Studio, I submitted artwork samples and was brought into the studio temporarily. After a short time, a new opportunity became available, and my role became permanent. Of my 42 years at Hallmark, 37of them have very luckily been in the Keepsake Studio!

Lisa: “My favorite part of the holidays is setting aside time to spend and celebrate with my family. I love to put a step stool next to my tree and watch my grandbabies push the buttons over and over and giggle every time!

Lisa: “If you didn’t know, this ornament has a matching plush! I really love the theme for the original plush and was so excited to turn it into a really cute ornament. Almost every family roasts marshmallows together, and it usually includes lots of excitement from the kids who can’t wait to eat them! I know my kids wanted to roast marshmallows every chance they got, and so do my grandchildren. And I think grownups get a kick out of teaching the kids how to roast the perfect marshmallow, too. I wanted to capture all those feelings of joy and fun in this ornament that stars two very sweet snowmen.

Roasting Marshmallows will be available at Keepsake Ornament Debut in October!

Roasting Marshmallows

July 30th, 2025|1 Comment

2026 Sneak Peek: Comic-Con International: San Diego (Pop Culture)

In conjunction with Comic-Con International: San Diego Hallmark provided a sneak peek of some of the pop culture ornaments that will be released in 2026.


Disney The Nightmare Before Christmas


Disney

Jacks Flight
Disney Tim Burton’s The Nightmare Before Christmas
Christmas Table Decoration

PIXAR PAL-A-ROUND
Disney Mickey Mouse

Talking Skull
Disney Pirates of the Caribbean


STAR WARS™


THE LORD OF THE RINGS


BATMAN

Luke Skywalker™
Star Wars: Return of the Jedi™

Gandalf the Grey™
THE LORD OF THE RINGS
Storytellers Collection

BATCOMPUTER
BATMAN™ The Classic TV Series


PlayStation™

PlayStation™ PS1
Sony®

July 26th, 2025|0 Comments

2025 Reveal: Holiday Barbie® Ornaments

The wait is over. Here she is! Inspired by the 2025 Holiday Barbie™ Doll, this Keepsake Ornament is the perfect way to celebrate the Barbie™ tradition of fabulous holiday fashions.

The 2025 Barbie Holiday Doll is ready to embrace the delights of the season in style. She’s dressed for festive revelry in a voluminous gown with a silver and golden brocade pattern – an homage to holiday décor. The dress is packed with glamorous details, including a dramatic tulle-accented neckline and an oversized bow, complemented by cascading golden earrings.

Barbie® shines bright to celebrate the magic of the holiday season. With stunning combinations of gold and silver, your 2025 Holiday Barbie® is ready to bring timeless elegance and festive memories to you and those you love.

Holiday Barbie™ Ornament
Inspired by the 2025 Holiday Barbie™ Doll

July 25th, 2025|0 Comments

2025 Reveal: Holiday Barbie™ Dolls

Here are pictures of the 2025 Holiday Barbie™ Dolls that inspired this year’s Holiday Barbie™ Ornaments.

The 2025 Barbie Holiday Doll is ready to embrace the delights of the season in style. She’s dressed for festive revelry in a voluminous gown with a silver and golden brocade pattern – an homage to holiday décor. The dress is packed with glamorous details, including a dramatic tulle-accented neckline and an oversized bow, complemented by cascading golden earrings.

2025 Holiday Barbie™ Dolls

July 8th, 2025|0 Comments

Artist Insight: In The Studio with Sharon Visker

The Keepsake Studio spoke with Hallmark Artist Sharon Visker about herself and shared a glimpse of an ornament she created for 2025.

Sharon: “I started at Hallmark straight out of college 41 years ago! I’ve never “officially” designed cards. For the first 15 years of my career, I designed partyware, gift wrap, albums, stickers and gifts until I found my home in the Keepsake Studio.

Sharon: “I’m a grandma to six grandkids and I think it’s the best job ever! It’s been fun designing ornaments that I think they’ll love and then sending them every Christmas. I’ve heard the “ones with buttons” (meaning sound) are always their favorites! My kids might be cursing me for that, but it makes my heart happy!

Sharon: “Travel is at the top of my list! I love to see and experience new places. When I’m home, I enjoy scrounging flea markets and antique malls, as well as going to the movies. I’ll do almost anything inside to stay cool!

Sharon: “I’ve seen the popularity of charcuterie boards the last few years and thought it would be fun to use that as a theme. We used to get the Hickory Farms boxes at Christmas, and we loved sampling the cheese, crackers and salami. I’ve always loved cheese balls, so I had fun turning it into a reindeer to add a little character.

Season’s Treatings, 17th in the series will be available at Keepsake Ornament Premiere in July!

Season’s Treatings
17th in the series.

July 2nd, 2025|0 Comments
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