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2020 Dream Book: “Behind the Scenes”

2020 Dream Book
“Behind-the-scenes”

If you’ve always been curious about the efforts behind a photoshoot for the annual Dream Book, here are a couple behind-the-scene shots of the making of the 2020 edition.

Thousands of photos are taken during the photoshoot so that the book will have the perfect final shots for publication.

In these photos you can see the preparation for the images in pages 16, 17 and 18 of the Dream Book.

Can you spot the differences?

NOTE: Keepsake Dream Books are arriving in your local Hallmark Gold Crown stores as we speak! Contact your local store for more details. And don’t forget, the Dream Book is also online.


Featured Keepsake Ornaments

May 23rd, 2020|0 Comments

2020 Graduation

Congratulations class of 2020! In celebration of the accomplishments of every graduate, here are graduation ornaments included in the 2020 Keepsake Ornament line.

New Horizons Ahead*

Congrats, Grad!
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Life’s Next Journey*

*NOTE: Can be used to celebrate anyone embracing a new phase of life, from graduation to retirement or any other life change.

May 17th, 2020|0 Comments

2020 Collection: THE WIZARD OF OZ™

In honor of the 120th Anniversary of the original publishing of “The Wonderful Wizard of Oz,” the children’s novel written by author L. Frank Baum, here are THE WIZARD OF OZ™ ornaments included in the 2020 Keepsake Ornament line.

DOROTHY™ Gets Carried Away
THE WIZARD OF OZ™

EMERALD CITY™
THE WIZARD OF OZ™

RUBY SLIPPERS™
THE WIZARD OF OZ™

May 17th, 2020|0 Comments

2020 International Day of Families

Every family is different—family can be defined many different ways, and International Day of Families is about celebrating all of the people you love and call family.

In celebration of the International Day of Families, here is a review of the family ornaments included in the 2020 Keepsake Ornament line.

Close-Knit Family

Godchild

Three Peas in a Pod

Soccer Snowman

Football Snowman

Baseball Snowman

Basketball Snowman

Christmas Commemorative
8th in the series.

2020 Snowflake

Family’s the Greatest Gift
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Moms Are Sweet

Dads Are Sweet

Cozy Together-Mom and Daughter

Daughters Are Sweet

Sons Are Sweet

Bring On the Snow–Dad and Son

Deck the Halls
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Chillin’ With My Sister

My Mom My Friend

School Memories
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The Gift of Granddaughters

The Gift of Grandsons

Lifes Sweeter With Grandkids
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Great Grandson

Great Granddaughter

Grandmas Perfect Mix

Forever My Friend
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Meowy Christmas
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Woofy Christmas
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Always With You

Love My Tribe


NOTE: Founded by the United Nations in 1994, The International Day of Families is observed on May 15 every year to celebrate the importance of families, people, societies and cultures around the world.

May 15th, 2020|0 Comments

2020 Mother’s Day

To all the amazing moms out there, today we celebrate YOU! All the love you give. All the support you provide. The glue that holds the family together. Thank you for all you do!

In the celebration of Mother’s Day, here are the Mom related ornaments included in the 2020 Keepsake Ornament line.

My Mom My Friend

Moms Are Sweet

A Mother’s Love
Disney Bambi

(Mother/Son)

Disney The Aristocats
50th Anniversary

(Mother/Daughter)

Cozy Together-Mom and Daughter

Worth the Wait

Grandmas Perfect Mix


NOTE: Anna Jarvis began campaigning to make Mother’s Day a recognized holiday in the United States in 1905, the year her mother, Ann Reeves Jarvis died. Jarvis noted that Mother’s Day should contain a “singular possessive,” (hence the apostrophe) so each family might honor its own mother (As opposed to all mothers.) Three years later, in May 1908, Jarvis successfully organized the first official Mother’s Day celebration. By 1912 many states, towns, and churches had adopted Mother’s Day as an annual event. In 1914 President Wilson signed a proclamation establishing the second Sunday in May as Mother’s Day.

May 10th, 2020|0 Comments

Experience the Magic: The Art of Sculpting

2019 Keepsake Ornament Club Convention

Last summer, almost 2,000 KOC members gathered in Kansas City for the 2019 Keepsake Ornament Club Convention. Some fan favorite games and seminars were held, including a new sculpting seminar given by some of our Keepsake Artists!

“The idea for the sculpting seminar actually came from our KOC Convention planning team,” said Keepsake Artist Nello Williams. “We had to figure out how to hold the seminar so attendees could follow along while making their own sculpts.”

With only 40 minutes to complete a full sculpt, Nello and other artists were challenged to help attendees create a nice complete piece. After brainstorming with the team, one of Nello’s personal hobbies gave him an idea.

“I like to create custom candy molds and cookie cutters in my free time,” he said. “We decided to investigate having a mold or cutter that would get attendees started, but also let them add their own touches with help and direction from the artists. We found that what worked best was using a stamp or cutter and a clay that Sharon Visker found at the craft store.”

Seminar attendees ended up leaving with a one-of-a-kind design that tied in with other exclusive ornaments available only at the 2019 KOC Convention.

“I was able to take a computer file that Tom Best created for a convention lapel pin and have Rodney Gentry do a 3D print that Kris Gaughran, Anita Rogers and Sharon Visker then used to test with clay,” said Nello. “Once we had it working, Robert Hurlburt took it to our molding shop to get a bunch of duplicates made for the seminar. And there were SO many more artists involved, too. It was a real team effort!”

In in the end, almost 700 people signed up for the seminar and left with a fun, exclusive piece they created themselves!

“I turned out to be a lot of fun,” said Nello. “The best part was just talking and interacting with the people who came. And who knows…maybe we’ll do it again at the next convention!”

– By Hallmark Senior Editor,
Lindsay Evans

Experience the Magic: The Art of Sculpting Workshop

Williams, Nello. “Nello Williams on the KOC Convention Sculpting Seminar.” Hallmark Keepsake Community, May 06, 2020. https://keepsakecommunity.hallmark.com/share/nello-williams-on-the-koc-convention-sculpting-seminar.

May 6th, 2020|2 Comments

2020 Nurses Appreciation Week

A Caring Heart

Today is Nurse’s Day! During times like these, we are reminded of the important role our health care professionals play in caring for people in crisis. We want to extend our sincere appreciation and gratitude to all the dedicated nurses for their courage and commitment to their patients and the communities they serve.

From their life-saving skills to bringing a small sense of comfort with the cute or humorous scrubs they often wear, nurses are an essential part of our healthcare and some of the heroes we recognize now more than ever. Thank you for everything you do!


NOTE: National Nurses Day is the first day of National Nursing Week, which concludes on May 12, Florence Nightingale’s birthday. Yet the week was first observed in the US in October 1954 to mark the 100th anniversary of Nightingale’s pioneering work in Crimea.

May 6th, 2020|0 Comments

2020 Teachers Appreciation Week

A Teachers Touch

It’s once again that special time of year to shower teachers with praise and appreciation for all they do for us.

Teachers make a difference and play a pivotal role in the lives of millions of children every day. This year during these challenging times and with the abrupt end of the physical school year, teachers have had to rise to the occasion and do even more–with virtual classrooms, video chats, and home lessons–to continue educating and making sure every student has the tools they need to reach their full potential. Because of this, students will look back at the unique school year and remember the lengths to which their teachers reached out to them and attempted to restore normalcy.

While we appreciate our teachers every day, during this week, lets truly recognize their hard work, acknowledge the impact, they have on our lives, and show our gratitude for their commitment to students’ well-being and long-term success.

School Memories
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Off to School
Disney Pinocchio

Colorful Schoolhouse
Crayola®


NOTE: National Teacher Day is observed on the first Tuesday of the first full week of May (May 5). It was first advocated for by former First Lady Eleanor Roosevelt. In 1953, she addressed Congress hoping to convince them that teachers needed a day to be recognized. At that point, some schools were already observing the day, but there wasn’t a national consensus and she wanted to make it official. Despite her best efforts, it wasn’t until 23 years later, in 1980, that National Teacher Day became official.

May 5th, 2020|0 Comments

2020 Collection: Star Wars

In celebration of Star Wars Day, May the Fourth, here is a review of the Star Wars ornaments included in the 2020 Keepsake Ornament line.


Sci-Fi

Red Five Rebel Pilot
Star Wars™: A New Hope™

 

A Lack of Faith
Star Wars™: A New Hope™

Princess Leia™ and Chewbacca™
Star Wars™: The Empire Strikes Back™

BB-8™
Star Wars™: The Force Awakens™

Jedi Master Yoda™
Star Wars™: The Empire Strikes Back™

The Mandalorian™
Star Wars™

Bouncing Bounty
Star Wars™: The Mandalorian™

The Child™
Star Wars™: The Mandalorian™

The Force Is With Us
Star Wars™

Galactic Battle Set
Star Wars™

X-Wing Starfighter™ on Dagobah™
Star Wars™: The Empire Strikes Back™

Han Solo™
LEGO® Star Wars™

Chewbacca™
LEGO® Star Wars™

Imperial AT-AT Walker™
Star Wars™: The Empire Strikes Back™


Baby // Family

BB’s First Christmas
Star Wars™


Miniature Ornaments and Accessories

Miniature Death Star™
Tree Topper
Star Wars™

Star Wars™ Miniature Ornament Set

Darth Vader™
Star Wars™

Darth Vader’s TIE Fighter™
Star Wars™

Luke Skywalker’s X-Wing™
Star Wars™

Luke Skywalker™
Star Wars™

NOTE: Star Wars Day, May 4, celebrates George Lucas’ Star Wars.

The date was chosen for the pun on the catchphrase “May the Force be with you” as “May the Fourth be with you”. Even though the holiday was not created or declared by Lucasfilm, many Star Wars fans across the world have chosen to celebrate the holiday. It has since been embraced by Lucasfilm and parent company Disney as an annual celebration of Star Wars.

May 4th, 2020|0 Comments
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