2018 Reveal: Dream Box
It’s going to be a magical year
It all starts here, with the opening of your Keepsake Dream Box. We hope you’ll have fun discovering the exclusive Keepsake Ornaments and gifts waiting for you inside. Then settle in to explore every single page of your uniquely written and designed 2018 Dream Book.
And this is only the beginning. We’re looking forward to sharing a year of magical memories with you.
Welcome to the Keepsake family
At the bottom of this post, please enjoy a warm welcome from Hallmark Cards CEO Don Hall, Jr.
Membership at $49.99 includes the following:
- A welcome letter and NEW plastic membership card
- Over a $100 value Membership Box full of club exclusive gifts and ornaments from the Keepsake Studio, shipped as soon as you enroll and delivered right to your doorstep. Give it a week or two to arrive.
The Dream Box will include:
- Two Club Exclusive Keepsake Ornaments ($70 value):
- 2018 KOC-exclusive Dream Book (uniquely designed and written)
- Four FREE gifts
Welcome to the 2018 Keepsake Ornament Club!
For 45 years, Hallmark has created Keepsake Ornaments to help you connect, share memories and keep traditions with those you love.
Keepsake Ornament collectors care deeply about the role our ornaments play in their lives, and that’s why we’ve put together this special box of goodies just for you.
We hope you enjoy it, and we wish you all the best.
Don Hall Jr.
CEO, Hallmark Cards
and Keepsake Ornament fan
Additional Resources
Anita Winter, the KOC Manager has created a video outlining the changes coming to the KOC in 2018. Watch this video to see all the changes including the NEW Dream Box reveal (from 3:08 to 3:32.)
2018 Easter Keepsake Ornaments
Easter Keepsake Ornaments return in 2018 with two new collections: Disney Eggs and Marjolein Bastin.
The Disney Eggs collection features 4 porcelain eggs, each depicting a key Disney character. Mickey Mouse, Minnie Mouse, Donald Duck, and Pluto round out the set.
The Marjolein Bastin collection has a classic spring look. The 3 ornaments depict traditional Easter icons including a bunny, flowers, birds, eggs, and baskets all painted in pastel colors reflective of the holiday.
Also new for 2018 is a gold-colored Metal Miniature Tree for ornament displays.
Disney
Marjolein Bastin
2018 Sneak Peek: Dog Photo Holder
Here it is! A sneak peek of the 2018 Good Dog photo holder ornament featuring Teddy the Spaz Man, the winner of last year’s fan photo facepaper contest!
Featured Artist: Kristina Gaughran


Title:
Hallmark Senior Artist
(Master Sculptor)
Started at Hallmark:
May 1995
Started at Keepsakes:
May 1995
Hometown:
Osceola, Iowa
Memories of her small-town Iowa upbringing inspire Kristina Gaughran’s work. Even in her magical Fairy Messenger and Friendly Fairies series, many themes, expressions, and details come from her early impressions and real-world experiences. In 2018, Kristina charts new territory with the same creativity that’s made her a Keepsake Ornament fan favorite.
Even though there were lots of stars to wish upon growing up in rural Iowa, Kristina Gaughran never asked their help in finding a job with Hallmark. “I grew up in a tiny town,” she explains. “There was only one Hallmark store.”
Upon graduation from high school, Gaughran landed in Hallmark’s hometown–Kansas City, Missouri. As a student at the Kansas City Art Institute, artists from Hallmark often visited. In 1995, during her junior year, the manager of Hallmark Keepsake Ornaments visited one of her classes. He asked each of the 70 students to submit two drawings. One from each student would then be selected to sculpt.
“I submitted a worn little teddy bear with a cat rubbing up against him affectionately and a Christmas wreath with a mouse hanging off of it,” Gaughran remembers. “The teddy bear was the one they chose.”
Based on that submission, Hallmark offered Gaughran an internship for the following summer. At the end of that summer, Hallmark asked her to continue as a contributor. “Once a week I would meet up with a group from Keepsake Ornaments for lunch,” she says. “I wasn’t out of school yet, but already it was very much like family. It was like having 30 friends that were there to support and help you.”
When Gaughran finally graduated in the spring of 1996, she was offered a full-time position with Keepsakes.
“Growing up, I actually wanted to work for Disney because I love animation,” she confesses. “The funny thing is, I get to work for Disney after all!” Many of Gaughran’s Keepsake Ornaments are Disney characters. She even travels to Disney headquarters on occasion for approval on some of her sculpts. “It’s like the best of both worlds,” Gaughran says. “I get to visit Disney, but I get to live at Hallmark.”
























