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2021 Sneak Peek: Three Early Release Keepsake Ornaments Revealed

Do you think the thrill of collecting Keepsake Ornaments begins in July? Next year, it will start a lot sooner than that as Hallmark kick’s off the 2021 Keepsake Ornaments season by releasing a few popular Keepsake Ornaments early, including Brilliant Butterflies 5th in the series; and Bitty Butterfly, miniature both by Keepsake Artist Edythe Kegrize and Freesia Fairy, 17th in the Fairy Messengers series by Keepsake Artist Kristina Gaughran. All three designs will be available at participating Hallmark Gold Crown Stores in early 2021, just in time for Spring decorating.

Brilliant Butterflies
5th in the series.

Bitty Butterfly
Miniature

Freesia Fairy
Fairy Messengers
17th in the series.

July 19th, 2020|0 Comments

2021 Sneak Peek: Early Release Keepsake Ornaments (Available February 2021)

Do you think the thrill of collecting Keepsake Ornaments begins in July? It will start a lot sooner than that as Hallmark kick’s off the 2021 Keepsake Ornaments season by releasing six popular Keepsake Ornaments early, including Evening Grosbeak, 17th in the Beauty of Birds series; Spring Robin, miniature; Brilliant Butterflies 5th in the series; and Bitty Butterfly, miniature all by Keepsake Artist Edythe Kegrize and Freesia Fairy, 17th in the Fairy Messengers series; and Dainty Daffodil Fairy, miniature by Keepsake Artist Kristina Gaughran. All six designs will be available at participating Hallmark Gold Crown Stores beginning February 15.

Brilliant Butterflies
5th in the series.

Bitty Butterfly
Miniature

Freesia Fairy
Fairy Messengers
17th in the series.

Dainty Daffodil Fairy
Fairy Messengers
Miniature

Evening Grosbeak
The Beauty of Birds
17th in the series.

Spring Robin
The Beauty of Birds
Miniature

July 15th, 2020|4 Comments

Reveal: 2021 Keepsake Collector’s Puzzle


Edythe Kegrize’s Beauty of Birds
Keepsake Collector’s Puzzle

Hallmark Keepsake Artist Edythe Kegrize has always held a deep love of birds. For the past 17 years, she’s been showcasing both her skill and her favorite birds through the Keepsake Ornament series Beauty of Birds.


1000 interlocking pieces.
30″ w. x 24″ h.
$19.99 USA/$25.99 CAN

July 15th, 2020|0 Comments

Artist Journal: Nina Aubé

Tuesday, July 14, 2021

From the sketchbook of Keepsake Artist, Nina Aubé.

Inspired by recalling memories of silly fun times with friends, Nina created these adorable sketches! Although these sketches do not have plans to become ornaments, we thought they were too cute not to share! What do you think?

Community Manager. “From the Desk of Nina Aubé.” Hallmark Keepsake Community, July 14, 2020. https://keepsakecommunity.hallmark.com/share/from-the-desk-of-nina-aube.

July 14th, 2020|1 Comment

Reveal: 2020 Keepsake Collector’s Puzzle


Playful Penguins 
Keepsake Collector’s Puzzle

Playful Penguins Keepsake Ornaments are the lovable creation of Hallmark artist Kristina Gaughran. Year after year, these flippered friends put their imaginations to work building whimsical creations with snow and ice. The penguins’ antics are inspired by Kristina’s own snowy adventures as a child in Iowa and the creative imagination she sees in her two little boys.


1000 interlocking pieces
30″ w. x 24″ h.
$19.99 USA

July 11th, 2020|0 Comments

Press Release: PopMinded by Hallmark To Offer Exclusives at Comic-Con@Home Virtual Event (UPDATED)

Hallmark Keepsake Ornaments, itty bittys® and PXL8 enamel pins among items planned

KANSAS CITY, Mo. (July 10, 2020) – UPDATE: In light of recent cancellations of conventions due to COVID-19, PopMinded will now be offering the exclusives online July 22-26 at the Comic-Con@Home virtual event, planned in place of Comic-Con® International: San Diego, as well as October 8-11 either online or in person during New York Comic Con. A small allotment still will be made available for current Keepsake Ornament Club members only.

Watch the video

Due to schedule changes for the Official Star Trek Convention Las Vegas, PopMinded will no longer be attending. The Star Trek exclusive ornament will no longer be made available at this event.

Due to the cancellation of Emerald City Comic Con, Planet Comicon Kansas City and Star Wars Celebration, exclusives planned for those events will no longer be available. Stay tuned for more information regarding exclusives specific to Star Wars Celebration.

COMIC-CON@HOME PURCHASING INFORMATION

To purchase the exclusives during the Comic-Con@home virtual event July 22-26, find the Popminded by Hallmark exhibitor page on the Comic-Con@home website starting at 9am PDT Wednesday July 22.*

Click on: any of the exclusive products shown, then in the pop-up window,
Click on: the link titled ‘visit website’ to be taken to a special page on PopMinded.com for purchasing.

NOTE: Purchases are limited to one of each of the exclusives per transaction. The exclusive quantities will be first come, first serve. We will not have daily allocations for this event.

UPDATE (07.16.20) – Added Comic-Con@Home purchasing Information.
UPDATE (07.22.20 @ 9:00 AM PST) –  To purchase the exclusives go straight to: hallmark.com/popminded/
UPDATE (07.22.20 @ 9:06 AM PST) – Imperial Probe Droid is OUT OF STOCK.
UPDATE (07.22.20 @ 9:16 AM PST) – Professor Boggart Snape is OUT OF STOCK.
UPDATE (07.22.20 @ 9:31 AM PST) – “unfortunately there was an error. It was still early on west coast some people got in. Any and all duplicate orders were canceled. Still the demand was high. We are evaluating inventory levels and will notify if more are in stock soon.”**
UPDATE (07.22.20 @ 9:00 PM PST) – Tribble and The Child enamel pin are OUT OF STOCK.
UPDATE (07.23.20 @ 8:34 PM PST) – “…we hope to have an answer tomorrow about additional inventory available for comic-con@home.”***
UPDATE (07.24.20 @ 1:26 PM PST) – “Thank you for your patience as we took time to investigate what happened this week during Comic-Con@home and evaluate our inventory. We do have additional inventory of the Probe Droid that we will sell in conjunction to the recently announced Metaverse on August 13th. In addition, we are planning to run more inventory this fall to meet the overwhelming demands due to conventions moving online this year while keeping quantities limited to maintain the collectability of an exclusive. Stay tuned for specific announcements regarding time of release, and a direct link for purchase.”****
UPDATE (10.07.20 @ 10:25 PM CDT) – Last chance to pick up 2020 Con Exclusives.*****
– The final sale of the Con Exclusives (for the general public) happens tomorrow at 11:00 AM CDT.
– If you are a Keepsake Ornament Club member, a limited amount will be available for purchase for members only on 10/26 at 9:00 AM CDT.
– A limited number of 2019 event exclusives Sybill Trelawney itty bittys will also be available as part of this sale.


Updated Hallmark’s 2020 convention calendar

Comic-Con@Home: July 23-26, 2020

New York Comic Con™ (NYCC): New York, NY – October 8-11, 202CANCELLED

New York Comic Con’s Metaverse: October 8-11, 2020


*Popminded by Hallmark. “Come See Us at These Events.” Popminded, A Pop Culture Collection by Hallmark. Hallmark, July 17, 2020. https://www.hallmark.com/popminded/.

**popminded. “PopMinded Event Exclusive Star Trek Tribble.” Web log. Instagram, July 22, 2020. https://www.instagram.com/p/CC4dh0IJX_H/.

***popminded. “PopMinded Event Exclusive Imperial Probe Droid.” Web log. Instagram, July 23, 2020. https://www.instagram.com/p/CCzaXHOpxHS/.

****popminded. “PopMinded Event Exclusive Imperial Probe Droid.” Web log. Instagram, July 24, 2020. https://www.instagram.com/p/CCzaXHOpxHS/.

*****popminded. “PopMinded Hallmark Keepsake Ornaments.” Web log. Instagram, October 7, 2020. https://www.instagram.com/stories/popminded/2415142924760595235/

Professor Boggart Snape™
Harry Potter™

Tribble
STAR TREK TOS: The Trouble with Tribbles

Imperial Probe Droid™
Star Wars™: The Empire Strikes Back™

Deadpool
MARVEL
itty bittys®

The Child™
Star Wars: The Mandalorian™
PXL8® Enamel Pin

July 10th, 2020|0 Comments

Artist Insights: 2020 Beer Stein

Hallmark sat down with Keepsake Artist Tom Best (virtually!) to discuss the inspiration behind his 2020 Beer Stein releasing at Ornament Debut in October.

Tom Best

Tom: “I grew up with a few of my dad’s and knew that people collected them. They are a perfect vehicle for storytelling and have that old world charm that works so well for Christmas ornaments. Plus, I’m a beer guy and German, so I went with my strengths!”

Tom: “I do quite a bit of research on these steins, not only on the chosen subject matter but beer steins in general. My phone has a thousand pictures of steins as I always have an eye out.”

Tom: “Well the great thing about these beer steins is the subject matter can be nearly anything. I did all the Santa and Christmas themed ones early on, so these days I feel I can do just about anything that inspires me … thus the Nautical theme. I grew up on the shores of Lake Erie, so boats, ships and big water were a part of my daily scenery. In addition, my cousins lived near the coast in Maine where my Uncle had a sail boat. So, I can even say I’ve sailed on open ocean!”

Beer Stein (back)

Beer Stein (front)

“The actual idea for this year’s nautical stein started with the lid. Usually, I figure out the theme or subject matter first. Then, design the front. Next, the handle hinge character, then the lid and finally the back side last. I had the idea of a bell buoy swinging in the waves with a bell. When the lid flips up, the bell swings. So, the ship, ships wheel, and ship anchor with wreath were kind of a “no brainer.” Same with the dolphin, sea turtle and fish. My favorite part of this year’s beer stein is actually the sides … there are two mermaids holding each end of a garland. They are surely a sailors delight! Cheers to you all!”

Beer Stein (2020)

Community Manager. “Behind the scenes with Tom Best and his 2020 Beer Stein.” Hallmark Keepsake Community, July 08, 2020. https://keepsakecommunity.hallmark.com/share/behind-the-scenes-with-tom-best-and-his-2020-beer-stein.

July 8th, 2020|0 Comments

2020 Reveal: Holiday Barbie® Ornaments

The wait is over. Here she is! Inspired by the 2020 Holiday Barbie™ Doll, this Keepsake Ornament is the perfect way to carry on the Barbie™ tradition of fabulous holiday fashions.

Barbie shines in an elegant all gold gown with a solid bodice and a snowflake print skirt. Her long, blonde hair is styled in waves with a center part, and golden chandelier earrings complete the look.

Holiday Barbie™ Ornament
6th in the series.
Inspired by the 2020 Holiday Barbie™ Doll

July 7th, 2020|0 Comments
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