2022 Reveal: Dream Book Covers (UPDATED)
Let the countdown begin!
Three days until the reveal of the 2022 Dream Book covers! Who’s excited?
The Dream Book will be available online and at local Hallmark Gold Crown store beginning April 14.
The KOC exclusive Dream Book will arrive in your Dream Box which starts shipping at the beginning of April. Just like last year, KOC members will receive an exclusive wrapped cover of the Dream Book, featuring gold foil.
The contents of both books are exactly the same, so the Wish List is exactly the same as well.
We cannot wait for you to discover the 2022 line up of Keepsake Ornaments and carry on your traditions of looking through the Dream Book with your loved ones
2022 In-Store Dream Book Cover Reveal
2022 KOC Exclusive Dream Book Cover
Featuring KOC members in honor of the KOC’s 35th Anniversary!
Ornaments Featured on In-Store Dream Book Cover
UPDATE (03.02.22) – TWO days until the reveal of the 2022 Dream Book covers! (Updated images added to the carousels.)
UPDATE (03.03.22) – ONE more day until the reveal of the 2022 Dream Book covers! (Updated images added to the carousels.)
UPDATE (03.04.22) – TODAY is the day! Now introducing…the 2022 Dream Book covers. (Updated images added to the carousels.)
Artist Insights: Brilliant Butterflies
When Edythe Kegrize retired, she happily passed the torch of her Brilliant Butterflies series on to fellow artist and friend, Terri Steiger. Hallmark sat down with Terri to discuss her Brilliant Butterflies #6 ornament – available for purchase SOON! Keep checking back on Hallmark.com and in your local Hallmark Gold Crown store. Enjoy!


It all started out as a sketch by Edythe, and Terri said she simply continued with the materials that Edythe used.
Along the way, Terri paused for a few moments of self-reflection as well. She said, “it’s hard to try to follow such a talented artist like Edythe and intimidating since she has such a loyal fan base.” Terri went on to say how honored she is to pick up where Edythe left off. Specifically mentioning, “I love her use of blue and purple. She used a lot of iridescent colors and gems and each one looks like it’s in flight.”
Terri comes by her love of her new series honestly with her personal favorite in the series being the 2017 Brilliant Butterflies #1. With each new ornament, Terri is eager to see where the butterflies can go. Expect to see new colors, patterns, and design elements.
Terri said, “I hope to bring some vibrancy to future butterflies. I have been doing a lot of research of butterflies from around the world.” And we can’t WAIT to see that research come to life! She expressed, “every ornament is an opportunity to express something new.”
Brilliant Butterflies
6h in the series.
Hallmark Keepsake Ornaments. “Behind the scenes with Terri Steiger’s Brilliant Butterflies ornament, 6th in the series!” Keepsake Ornament Club Facebook Page, February 24, 2022. https://www.facebook.com/HallmarkKeepsakes/photos/g.2330268633879814/5517502984929742
2022 Sneak Peek: Ring in the Season
Ring in the Season
8th in the series.
2022 Sneak Peek: Father Christmas
Here is another Father Christmas sneak peek! This beloved series by Joanne Wright brings artistry and wonder to our trees, year after year. With a reversible plaid and tan cloak, a fruit basket and holly wreath, Father Christmas #19 is rich in detail and symbolism. The apple represents peace, the grapes symbolize prosperity, and the vines are an ode to faith. When you pick up Father Christmas #19 at Ornament Premiere in July, don’t forget to grab the limited-quantity Father Christmas’s Reindeer, too!
Ornament Spotlight: Holiday Parade
Tammy Haddix is introducing the fourth ornament in her Holiday Parade series. Each year, she takes inspiration from one of her fellow artists in the Keepsake Village to create the personality and details that make the ornament so special. For the 2022 edition releasing later this year, Kristina Gaughran was her muse.
Knowing how much Kristina enjoys her fairy garden at home, Tammy decided to make that the focus of this unique piece. “My Trucks always have a tree of some kind in the back,” Tammy says, “So it was fun to turn the Christmas tree into a fairy house. It’s the little touches that make these ornaments so much fun.”
When asked about the Holiday Parade ornament series, Kristina said she loves seeing what Tammy comes up with. “She’s always able to personalize each ornament to truly reflect the artists they are inspired by.”
But there was one detail that seemed like nothing more than a simple color choice but turned out to be something uniquely Kristina: The Snowman is sporting a purple scarf, and it turns out purple is Kristina’s favorite color. Tammy had no idea!
When asked about this special series, Tammy tells us that she wants “each artists to know that they are an inspiration to me in so many ways, and these ornaments are a way that I can express that.”
1:56
As for Kris, She’s “so honored to be represented in this series. And this ornament will have a special place on my tree for sure!”
“Holiday Parade #4.” For Keeps 21 Spring 2022: 7
Ornament Spotlight: Snowtop Lodge
Snowtop Lodge #18
Don’t worry. It’s potty-trained.
Joanne Wright’s beloved Snowtop Lodge series has been a Keepsake fan favorite since it was first introduced in 2005. And while this fun and friendly snowman always has a story behind it, the newest addition to the series is inspired by the newest addition to Joanne’s family: their dog.
“We adopted Gus in January of 2020. It was only later that we found out his breed, an English cream golden retriever, was one of the most popular breeds to be adopted that year!” she tells us. And although working from home for a year and a half was a challenge for many of us, too, Joanne tells us that Gus certainly made that easier as he’s been by her side the entire time.
“I’ve grown up with animals all my life,” Joanne continues. We had a sheep farm, back east. My brothers, sisters and I helped my dad raise everything from chickens and pigs to rabbits and sheep, as well as many cats and dogs!”
And from someone who had a life filled with animals, that should give you an idea of how highly she thinks of Gus when she told us, “He has blessed us in so many ways.”
Take a look below to see a few pictures of Gus, the ornament he inspired and some of his adoptive family.
“Snowtop Lodge #18.” For Keeps 21 Spring 2022: 6
Ornament Spotlight: Nellco
Nellco
A name you can trust
What started off as a tiny oven manufacturer has since grown into a multiornament conglomerate thanks to one Keepsake artist entrepreneurial spirit. And since that first oven was produced, Nello Williams has been creating an array of timeless Keepsake Ornaments, each of them sporting his new own Nellco brand.
“It started with a magic ornament I had an idea for,” Nello tells us. “It was an oven that lit up to reveal cookies baking inside. There was even an air freshener pod installed on the back of it to give off a fresh-baked aroma.”
Like all Keepsake artists, Nello has an eye for the unique details. “That first ornament was just calling out to have a brand on it,” he says. Unsure of what to do, he talked to a fellow sculptor to get their opinion. They suggested the name Nellco. Nello loved it and it’s been a part of his lineup ever since.
2022 Reveal: Super Bowl LVI Champions, Los Angeles Rams
Congratulations to the Los Angeles Rams who are Super Bowl champions once again! This commemorative Keepsake Ornament is the perfect way to celebrate the Rams epic victory and display your team pride. Don’t wait long—supplies are limited.
PREORDER NOW
Available at participating Hallmark Gold Crown Stores and on Hallmark.com
2022 Sneak Peek: Young Santa
Young Santa – Here is a first look at the Young Santa Special Edition Ornament by Sheyda Abvabi Best! This limited quantity ornament coordinates with the new Young Santa series that will tell the childhood story of our favorite toymaker in the North Pole. Be sure to pick this up at Ornament Debut in October!
2022 Sneak Peek Video: Snow Buddies
Now introducing… Snow Buddies, 25th in the series! Releasing at Ornament Premiere in July.
Snow Buddies
25th in the series.
































