Once again there will be two print versions of this years Dreambook.

In addition to the In-Store Dreambook, which will be available at local retailers beginning May 3, Hallmark will directly mail the 7th edition of the Keepsake Ornament Club Members-Only version to KOC members in April.

In-Store Dream Book

KOC Dream Book

The cover of the In-Store Dream Book spotlights the 2nd in the North Pole Tree Trimmers series, by Tracy Larsen. This Candy Striper is working on one of the season’s most important tasks – giving each candy cane its stripe using the elves’ special “Candy Cane Red” peppermint paint.

North Pole Tree Trimmers
2nd in the series

The Keepsake Ornament Club Edition Dreambook showcases “Where Dreams Become Toys,” a German Christmas pyramid depicting Santa’s toy factory. It is flanked by two candles that light up and topped with a propeller. Hear “Toyland” and see the scenes illuminate as the carousel rotates, the propeller spins, a jack-in-the-box moves up and down, and a rocking horse rocks. Battery operated. By Ken Crow.

Where Dreams Bccome Toys
2nd in the series

Additional Historical Information

Although the first booklet containing a pictorial review of the then current Keepsake ornament line was released in ’79, it wasn’t until ’90 that the “Dream Book” name was first included on the cover of the annual Keepsake Ornament catalog.