2019 Sneak Peek: Experience the Magic (Santa’s Workshop) Product Shop
Here is a sneak peek of the brand new, convention exclusive product that will be available during registration and at the convention in Santa’s Workshop Product Shop.
Purchase quantities are on a first come, first served basis and limited to one of each ornament per person.*
Product Shop
*NOTE: At the convention in Santa’s Workshop Product Shop, quantity restrictions will be waived on Saturday, August 10 for remaining product.
Crown Rewards Bonus Points will be awarded after the convention.
Experience the Magic: Welcome Bag and Dinner Gifts (UPDATED)
Here is a sneak peek of the Experience the Magic!, 2019 Keepsake Ornament Club Convention, welcome bag.
Welcome Bag Includes:
- Three exclusive convention ornaments (over $40 in value)
- Commemorative tote bag
- Lapel pin
- 10 event buttons
- Lanyard and several Hallmark gifts (over $40 in value)
NOTE: Charter members will receive an extra ornament ($12.99 value)
UPDATE: (6.6.2019) – Additionally an exclusive ornament will be given away as you enter each of the (Friday and Saturday) dinner events.
UPDATE: (6.19.2019) – Now, more goodies in your registration bag when you arrive!
To allow attendees the opportunity to get additional ornaments signed and to support the variety of travel plans our attendees have, you will receive all three Event ornaments included with your registration inside your registration bag when you arrive! These will no longer be handed out at be evening dinners. There are still so many reasons to attend the Friday and Saturday evening events and we hope to see most of you there. Expect good food, entertainment, laughs with friends and artist appearances! It’s going to be a magical time!
Featured Artist – Joanne Eschrich


Title:
Hallmark Master Designer
Started at Hallmark:
September 1981
Started at Keepsakes:
January 1996
Hometown:
Westport, Massachusetts
.
Like so many Keepsake Artists, Joanne has been perfecting her craft since childhood. Her eagerness to learn and grow has taken her all over the world, including a trip to Poland last year, to learn about glass-blowing techniques and work with old-world artisans. Joanne continues to find new ways to celebrate hallowed Christmas traditions, and delight her many fans.
People started collecting Joanne Eschrich’s work when she was in third grade. Of course, the collectors at that time were her classmates. Later, the requests kept coming—in high school fellow classmates asked her to illustrate their biology reports. That was Joanne’s moment of discovery. Unfortunately, it was because the biology teacher didn’t think Joanne should be sharing her talents when it came to homework assignments.
Joanne’s parents encouraged their children to be creative with their playtime. As a young artist being raised on a farm, Joanne had no shortage of animal friends to pose for her. She built dollhouses with her sisters and spaceships with her brothers.
When college came along, Joanne knew she was going to study art. Nothing else was as important. Despite her parents’ attempts to talk her out of her career choice, she persevered and got an interview with Hallmark in her senior year. A job offer soon followed.
Joanne had never even considered sculpting when she was asked to try doing a piece for the Hallmark Merry Miniatures line. She created a basset hound named Sebastian for that assignment and discovered that her sculpting abilities rivaled her illustration talent.
Joanne doesn’t have to look far for inspiration or support for her craft. Her daughters Jamie and Anna are thrilled with what she does, especially when she brings her work home and they get to give their opinions or model for her angels.
“On a few occasions they’ve brought my original sculptures along with the finished ornaments to ‘show and tell’ at their school,” says Joanne. “They also love seeing ‘Mom’ on the back of the ornament boxes at the store.”
Ornament Spotlight: O Tannenbaum
With Anita Marra Rogers
When charged with coming up with the next great ornament idea for the Keepsake Ornament Club, Keepsake Artist Anita Rogers knew she wanted the ornament to reflect the work of many different artists in the studio. “We tried to come up with an ornament that would incorporate several well-loved series ornaments, plus a couple of others,” she said. “I think Tom Best came up with the original concept for the tree and we decided together what ornaments or characters would best fit the situation.”
“O Tannenbaum” ended up having seven different artists help shape it in some way—from the idea, all the way to the finished piece. “Nina Aubé sculpted the Mischievous Kitten peeking out of the tree and the angel tree-topper is one of Robert Chad’s Mary’s Angels,” said Anita. “The guitar is Nello Williams’s miniature guitar, the fire truck was an old Don Palmiter miniature from 1993, and I sculpted my Granddog, Oreo who represents the Puppy Love series. I finished by sculpting the tree and packages, and put it all together!”
Anita makes it sound simple, but every artist works differently, so “O Tannenbaum” had to be traditionally and digitally sculpted to help bring it all together. “Rodney Gentry helped scale down the angel and the guitar digitally from existing ornaments, and the fire truck was an actual mini ornament already,” said Anita. “Nina was the only artist other than myself who did an original sculpt for the piece. I basically put it almost all together and left a space for her to sculpt the kitten in.”
Anita also made sure to add little touches special to her that she knew KOC members would love. “I chose to put gold tinsel garland on the tree because my own tree every year gets gold tinsel garland, and it has for as long as I can remember,” she said.
It’s little touches like the tinsel that made Anita fall in love with the finished ornament, and she thinks KOC members will, too. “I think the collectors are going to love that so many artists and series are represented,” said Anita. “They might also love that it is such an iconic Christmas morning scene with cute interaction between the pup and kitty.”
So what’s Anita’s favorite element of the ornament? “That’s an easy one,” she said. “My Puppy Love, Oreo, of course!”
















