Announcement: KOC Memberships for 2021 are SOLD OUT!

Keepsake Ornament Club (KOC) Memberships for 2021 are SOLD OUT!
Check back November 2, 2021 to join the 2022 Keepsake Ornament Club!
The KOC is where fans, collectors & holiday enthusiasts come together to share their passion for ornaments. Behind-the-scenes features, exclusive ornaments and special savings are just a few of the perks members enjoy.
Announcement: 2021 KOC (Almost SOLD OUT)!

Dear Local Club Presidents,
HUGE ANNOUNCEMENT: We are almost *SOLD OUT* of 2021 Keepsake Ornament Club memberships!
Can you do us a favor and please inform all of your local club members that this is their last chance to join the Club before membership is sold out? Join today, or learn more about the Club here: http://bit.ly/KOC2021
There are so many rewards and benefits of being a part of the Keepsake Ornament Club family! Including…
- Early Access to shop ornament release events, like Ornament Premiere on 7/9/2021
- FREE membership gift ($75 value) – the Keepsake Dream Box
- Exclusive Crown Rewards Bonus Points
- Members-only ornaments – two releasing at Ornament Premiere!
- Behind the scenes access
- And MORE!
We would hate for anyone to miss out on joining our KOC family this year. Please encourage your local club members to join today, before it’s too late! http://bit.ly/KOC2021
Thank you for your help and all you do to support your local club members!
Sincerely,
The KOC Team
Press Release: PopMinded by Hallmark Announces 2021 Event Exclusives
Hallmark Keepsake Ornaments, itty bittys® among items planned to be sold online only this year
KANSAS CITY, Mo. (June 28, 2021) – While PopMinded by Hallmark will not be attending fan conventions in 2021, a number of all-new exclusive collectibles and products inspired by favorite characters will be sold online to the nation’s pop-culture fans in conjunction with two conventions.
PopMinded, which debuted in 2016, is Hallmark’s way to celebrate fandom with gifts and collectibles created and curated with all fans in mind. PopMinded continues and expands on Hallmark’s annual tradition of providing access to their ever-popular event exclusive products.
Hallmark Keepsake Ornament designs and itty bittys® plush characters will be sold in limited quantities ONLINE ONLY in conjuction with these two events:
- Comic-Con International San Diego, July 23-25 as part of Comic-Con@Home
- New York Comic Con, October 7-10
Additionally, small quantities of each of the three Keepsake Ornaments will be allotted for sale to Keepsake Ornament Club Members. For more information on membership, go to hallmark.com/ornaments/keepsake-ornament-club.
Limited availability items include:
Animated Boba Fett™, Star Wars™ Keepsake Ornament features the fearsome bounty hunter as he first appeared to Star Wars fans in the 1978 animated short, The Story of the Faithful Wookiee, now streaming on Disney+. The ornament is priced at $30 with a total production run of 3,700.
H.M.S. Bounty Klingon™ Bird-of-Prey, STAR TREK IV: The Voyage Home™ Keepsake Ornament celebrates the 35th anniversary of the theatrical release of Star Trek IV: The Voyage Home™ in 1986. This metal Keepsake Ornament features the HMS Bounty paint stylings as seen in the film. The ornament is priced at $35 with a total production run of 3,750.
Ecto-1 and R.T.V., Ghostbusters: Afterlife™ Keepsake Ornament two-pack–of the iconic Ghostbusters’ work vehicle along with a Remote Trap Vehicle (RTV) mini-ornament–comes straight from this year’s Ghostbusters: Afterlife™ feature film. The exclusive pair is priced at $30 with a total production run of 3,000.
Spider-Ham, MARVEL itty bittys® depicts the heroic alter ego of Peter Porker as seen in comics and animated stories. This plush character, which comes in a stylized comic-book blister package, is priced at $10 with a total production run of 2,000.
Gold Mario, Super Mario™ Ornament feature the hero of the Mushroom Kingdom arrives as an event-exclusive gold metal ornament. The exclusive is priced at $15 with a total production run of 2,000.
The exclusives will be sold on a first-come basis starting at Noon Eastern time (9 a.m. Pacific time) on the first day of each convention. Sales permit one of each exclusive product to be sold per person, per transaction while supplies last.
Allotments will be divided evenly between the two conventions. Additionally, small quantities of each of the three Keepsake Ornaments will be allotted for sale to Keepsake Ornament Club Members. For more information on membership, go to hallmark.com/ornaments/keepsake-ornament-club.
For details on how to purchase exclusives, visit PopMinded.com/Events and expect the PopMinded convention shop to return in-person, to a full line-up of events in 2022.
For more information about PopMinded by Hallmark and the products offered, visit PopMinded.com
Artist Insights: 2021 Cookie Doe
Hallmark sat down with Keepsake Artists Nina Aubé and Matt Johnson to chat about their adorable Cookie Doe ornament releasing SOON at Ornament Premiere! Keep reading to learn more about the inspiration and collaboration of Matt and Nina to bring this ornament to life for you this year.
Nina also mentioned, “I LOVE ice cream (who doesn’t?), but I’ve never actually tried cookie dough ice cream! I did eat massive amounts of raw cookie dough when I was a kid though and lived to tell about it.” Yum!
We think it may be time for Nina to try out cookie dough ice cream in honor of this adorable ornament, do you agree?
Cookie Doe
Hallmark Keepsake Ornaments. “Behind the scenes with Nina Aubé and Matt Johnson’ Cookie Doe ornament” Keepsake Ornament Club Facebook Page, June 24, 2021. https://www.facebook.com/groups/KOCMembers/permalink/2736156716624335/
Artist Insights: 2021 Series
Here are some Keepsake Artists’ insights into an ornament each has created for 2021.
Nina Aubé: “I’m a huge animal lover, so all the critters in this stocking are pets I’ve personally known and loved, including my beloved cockatiel Opie, who lived to the ripe old age of 25.”
Each ornament in this new series will feature a festively stuffed stocking designed by a different Keepsake Studio Artist each year!
Matt Johnson: “I want this series to have a beautiful range of rocking horses! For this I used a bolder color palette that gives the horse a really rich character. I explored many color variations before landing on this design that feels just right.”
Edythe Kegrize: “Flamingos have always been a favorite of mine, with their awkward elegance, vibrant color and impressive size. My hope is ‘Fancy Flamingo’ will stir up plenty of warm sunbaked memories or dreams of topical adventure yet to come.”
Tammy Haddix: “Sweet Decade was inspired by my sweet tooth! I wanted it to look like you could actually eat it! As a kid my siblings and I would create gingerbread houses. I think more candy ended up in our bellies than on the house!”
“Keepsake Ornament Premiere Display.” Hallmark Gold Crown Stores, July 10, 2021.
2021 Reveal: Event Exclusive Barbie™ Ornament
We’re excited to debut the design of the 2021 National Barbie® Doll Collectors Convention Shoe-sational! Special Edition Keepsake Ornament. This ornament was designed by Keepsake artist Debra Nielsen, and will be issued in a very limited run quantity of 800 pieces. It will be made available for purchase exclusively to registered attendees of the 2021 National Barbie® Doll Collectors Convention.
The 2021 National Barbie® Doll Collectors Virtual Convention will be held August 5 – 8, 2021.
2022 Reveal: Keepsake Celebrations
Celebrate special moments, capture important memories, and nurture meaningful relationships as they happen throughout the year with Keepsake Celebration ornaments.
Each of the twenty-one designs makes the perfect unique and customizable gift to commemorate life’s milestone occasions.
2022 Sneak Peek: Spring Keepsake Ornaments (Available Early 2022)
Do you think the thrill of collecting Keepsake Ornaments begins in July? It will start a lot sooner than that as Hallmark kick’s off the 2022 Keepsake Ornaments season by releasing six popular Keepsake Ornaments early, including Tufted Titmouse, 18th in the Beauty of Birds series; Black-Throated Blue Warbler, miniature by Keepsake Artist Emma Leturgez-Smith; Brilliant Butterflies 6th in the series; and Bitty Blue Butterfly, miniature by Keepsake Artist Terri Steiger and Iris Fairy, 18th in the Fairy Messengers series; and Teeny Tulip Fairy, miniature by Keepsake Artist Kristina Gaughran. All six designs will be available at participating Hallmark Gold Crown Stores beginning Spring 2022.
2021 Video: Ornament Insights (Playful Penguins)
This year, Keepsake Artist Kristina Gaughran’s beloved penguins decided to try their hand at baking! Hear Kris describe all her favorite details on the Baking Buddies ornament.































































