Hallmark PopMinded™ Event
Beginning July 24, Hallmark Gold Crown Stores will host a PopMinded display and event complete with exclusives and a sweepstakes for a chance to win a trip to New York Comic Con this October. Fans can visit participating Hallmark Gold Crown stores from July-August.
Imperial Stormtrooper™, Star Wars: A New Hope™ – This Keepsake Ornament blind box offers three different repainted versions of the Stormtrooper helmet from the 2016 Keepsake Ornament line, offered in metallic red, black or silver. Includes sound from Star Wars: A New Hope.
Greedo™, Star Wars™: A New Hope™ – This itty bittys plush is the final addition to the Mos Eisley Cantina crew, dawning the throw-back to the original action figures and packaging. A limited number of these will also be made available at Comic-Con International in San Diego, New York Comic Con and Hallmark.com.
Greedo™, Star Wars™: A New Hope™ – This itty bittys Christmas ornament is based on the movie-version of one of the most famous bounty hunters in the galaxy. A limited number of these will also be made available on Hallmark.com.
R2-BHD™ (TOOBY), Star Wars™: Rogue One™ – The silver-clad droid that helped the Resistance in Star Wars: Rogue One is a variant version of the astromech droid-themed perpetual calendar from the Star Wars line of gifts. A limited number of these will also be made available on Hallmark.com.
Imperial Stormtrooper™ Surprise
Star Wars™
R2-BHD™ (TOOBY)
Star Wars™: Rogue One™
Perpetual Calendar
Greedo™
Star Wars™: A New Hope™
itty bittys®
Greedo™
Star Wars™: A New Hope™
itty bittys® Ornament
Hallmark Event-Exclusive Products for 2017 (UPDATED)
Hallmark Keepsake Ornaments, itty bittys® and gifts among items planned at seven events
PopMinded by Hallmark plans its highest-ever level of yearly participation at the nation’s largest pop culture fan gatherings with limited quantities of products and collectibles developed exclusively for events starting next month.
PopMinded, which debuted nationally last year, is Hallmark’s new way to celebrate fandom with gifts and collectibles created and chosen with all fans in mind. PopMinded continues and expands on Hallmark’s decade-long tradition of providing event attendees access to Hallmark’s ever popular event exclusive products through its event pop-up store.
PopMinded will appear at Planet Comicon Kansas City scheduled April 28-30 at Bartle Hall in Kansas City, Mo. This show will be the debut offering of a Hallmark itty bittys Christmas ornament inspired by DC’s Wonder Woman as she appears in her namesake Warner Bros. Pictures feature film that opens worldwide beginning June 2, 2017. This decoupage ornament has a total production run of 1,700 and sales at the event will be limited to 100 per day.
Three exclusive Hallmark Keepsake Ornament designs, an itty bittys® plush, and two other gift items will be sold in limited quantities at Comic-Con International, to be held July 20-23 in San Diego, Calif.:
U.S.S. Enterprise™ NCC-1701-C, STAR TREK: The Next Generation™ – A Keepsake Ornament inspired by the Star Trek: The Next Generation episode “Yesterday’s Enterprise,” depicts the iconic starship with a battle-damage paint scheme as it appeared on screen. This repaint of a 2015 Keepsake Ornament has a total production run of 3,325 and sales will be limited to 225 per day.
HARLEY QUINN™, Suicide Squad – A Keepsake Ornament created exclusively for event sales featuring the DC Super Villain as seen in the 2016 Warner Bros. Pictures film, Suicide Squad. This ornament has a total production run of 2,575 and sales will be limited to 175 per day.
T-70 X-Wing Fighter™, Star Wars™: The Force Awakens™ – A Keepsake Ornament of Poe Dameron’s starfighter as depicted in the beginning of Star Wars Episode VII: The Force Awakens. This repaint of a 2016 Keepsake Ornament includes sound between Poe & BB-8 before the starfighter was destroyed on Jakku and has a total production run of 3,275 and sales will be limited to 275 per day.
Walrus Man™, Star Wars™: A New Hope™ – This itty bittys plush adds to the Mos Eisley Cantina crowd with a the throw-back again to the original action figures and packaging. This has a total production run of 4,000 and sales will be limited to 300 per day.
R2-Q5™, Star Wars™: Return of the Jedi™ – This perpetual calendar features a stylized version of the imperial astromech droid. It also includes an additional set of date cubes in aurebesh, the famed language used throughout the Star Wars galaxy. The calendar has a total production run of 1,600, and 170 of them will be offered for sale each day.
WONDER WOMAN™ – Hallmark itty bittys Christmas ornament also will be available at the event with sales limited to 100 per day.
PopMinded will make its first appearance at The Official 2017 Star Trek Convention, scheduled Aug. 2-6 at the Rio Suites Hotel in Las Vegas. The repainted U.S.S. EnterpriseNCC-1701-C Keepsake Ornament previously available at Comic-Con International will be sold at this event with 100 available each day.
Another first for PopMinded will be Salt Lake Comic Con, scheduled Sept. 21-23 at the Salt Palace Convention Center in Salt Lake City, Utah. Products to be sold at the PopMinded booth will be announced closer to the event.
At New York Comic Con, set for Oct. 5-8 at the Jacob K. Javits Center in New York City, PopMinded will offer all items previously available at Comic-Con International with the same daily allocations.
Additional details about prices for each exclusive product, as well as activity plans for each event will be announced closer to the respective convention dates.
For more information about PopMinded by Hallmark and the products offered, visit Hallmark.com/PopMinded
U.S.S. Enterprise™ NCC-1701-C
STAR TREK: The Next Generation™
HARLEY QUINN™
Suicide Squad
T-70 X-Wing Fighter™
Star Wars™: The Force Awakens™
Walrus Man™ (Ponda Baba)
Star Wars™: A New Hope™
itty bittys®
R2-Q5™
Star Wars™: Return of the Jedi™
Perpetual Calendar
Wonder Woman™
itty bittys® ornament
2017 Reveal: In-Store Dream Book Cover (UPDATED)
2017 In-Store Dream Book Cover
You’ve seen the KOC edition of the Dream Book – next comes the in-store edition!
UPDATE (03.28.17) – TADA! Here is, the cover of the in-store Dream Book. Can you make out any of the ornaments on the tree that haven’t been revealed yet?
NOTE: In preparation for this year’s Dream Book Reveal, the in-store Dream Book will start shipping to Hallmark Gold Crown stores on April 17, 2017!
2017 Sneak Peek: Beauty and the Beast
Tale as Old as Time
Disney Beauty and the Beast
Here is a sneak peek of “Tale as Old as Time,” the Disney Beauty and the Beast Keepsake Ornament for 2017.
2017 Sneak Peek: Puppy Love
Siberian Husky
Puppy Love
27th in the series.
In honor of International Puppy Day, here is a sneak peek of the 27th in the Puppy Love series! Do you collect this series? If so, what other breeds would you like to see depicted in the future?
2017 Reveal: Five New Series Debut
In addition to the previously announced “Cookie Cutter Through the Year” series, four other series will make their debut in 2017.
Christmas Carousel
1st in a three-part series.
Christmas Carousel
1st in a three-part series.
Each ornament in this new series will features a detailed miniature carousel that actually spins when the knob is turned!
A Creature Was Stirring
1st in a six-part series.
Miniature
A Creature Was Stirring
1st in a six-part series.
Each miniature ornament in this new series will feature a tiny mouse–stirring on Christmas Eve–straight from the pages of the Christmas classic “‘Twas the Night Before Christmas.”
For the very first time, Hallmark will be releasing the 1st and 2nd in series in the same year!
A Creature Was Stirring
2nd in a six-part series.
Miniature
A Creature Was Stirring
2nd in a six-part series.
Brilliant Butterflies
1st in the series.
Brilliant Butterflies
1st in the series.
Each ornament in this new series will feature a bright and beautiful butterfly design.
Cozy Critters
1st in the series.
Cozy Critters
1st in the series.
Each ornament in this new series will feature a festive bird all bundled up for warm winter fun.
Be Mine, Cookie Cutter Mouse!
Cookie Cutter Through the Year
1st in a (6-part) series.
Be Mine, Cookie Cutter Mouse!
Cookie Cutter Through the Year
1st in a (6-part) series.
Each ornament in this new series will feature everyone’s favorite Cookie Cutter Mouse celebrating a myriad of holidays and seasons.
Sneak Peek: Mystery Imperial Stormtrooper
Chrome, Crimson or Shadow (Blackhole) Stormtroopers.
Imperial Stormtrooper Surprise
Star Wars™
2017 Reveal: Star Wars Celebration Hallmark Exclusives
KANSAS CITY, Mo. (March 16, 2017) — Commemorating 40 years of Star Wars: A New Hope, PopMinded by Hallmark will arrive at Star Wars Celebration with a new Keepsake Ornament and three new additions to the popular line of itty bittys® plush collectibles available exclusively at the fan event.
Each item will be sold in limited quantities at each day of the event, scheduled April 13-16 at Orange County Convention Center in Orlando, Fla.
PopMinded, which debuted nationally last year, is Hallmark’s new way to celebrate fandom with gifts and collectibles created and chosen with all fans in mind. PopMinded continues and expands on Hallmark’s decade-long tradition of providing event attendees access to Hallmark’s ever popular event exclusive products through its event pop-up store.
Beginnings: Stormtrooper™, Star Wars: A New Hope™ – keepsake ornament features the shield-carrying, lightsaber-wielding armored soldier inspired by the styling of famed artist Ralph McQuarrie in preproduction art for Star Wars: A New Hope. In the 40 years since their creation, McQuarrie’s original visions for the Star Wars galaxy of characters, vehicles and planets continues to inspire and delight fans. Beginnings: Stormtrooper has a total production run of 2,600 and sales will be limited to 650 per day.
This is Hallmark’s 21st year of producing Keepsake Ornaments that capture favorite memories of the Star Wars saga, including event-exclusive ornaments that first were produced in 2008.
Snaggletooth™ and Hammerhead™, Star Wars: A New Hope™- Hallmark brings the Mos Eisley Cantina to the itty bittys® line. Hammerhead and a red-suited version of Snaggletooth itty bittys® are designed and packaged with a nod to the original Star Wars action figures.Each itty bitty, packaged in a blister card, has a total production run of 3,000 and sales will be limited to 750 per day. In addition, a blue-suited Snaggletooth will be available “loose”, not carded and has a total production run of 1,000 with sales limited to 250 per day.
Dozens of heroes, villains and creatures of Star Wars now figure among the iconic characters of film, comics and television to appear as uniquely styled plush itty bittys® exclusively in Hallmark Gold Crown® stores and online at Hallmark.com.
In addition to the event exclusive product, fans can also purchase a commemorative poster and button set, designed by a Hallmark artist and in very limited quantities. There will also be a limited number of Hallmark Gold Crown store products made available for purchase at the onsite PopMinded pop-up store. One of those items is a Star Wars Rebels Ahsoka Tano™ ittty bitty that is only available on Hallmark.com, will be offered during a signing with the voice of Ahsoka, Ashley Eckstein.
PopMinded will continue the tradition of exclusive buttons, handed out in limited quantities with a different design released each day of the convention. Other activities in the booth will include signings, meet & greets, interactive art display, and aStar Wars themed photo booth where fans can take home a memorable picture as well as instantly post to all their social media channels.
For more information about PopMinded by Hallmark and the products offered, visit Hallmark.com/PopMinded.
Beginnings: Stormtrooper™
Star Wars: A New Hope™
Hammerhead™
Star Wars: A New Hope™
itty bittys®
Snaggletooth™
Star Wars: A New Hope™
itty bittys®
Snaggletooth™
Star Wars: A New Hope™
itty bittys®
2017 Sneak Peek: Mary’s Angels
In addition to the previously announced “Honeysuckle,” 30th in the series, two other Mary’s Angels pieces will be released in 2017.
Honeysuckle
3oth in the series.
Honeysuckle
Event Exclusive
Mary’s Angels
30th Anniversary
Featured Series: Mary’s Angels
Mary’s Angels Series
This month’s featured series, Mary’s Angels celebrates its 30th year in 2017.
About the Artists
As many of you know, beloved Mary Hamilton, creator of Mary’s Angels, passed away in January. After 60 years with Hallmark, Mary had retired in 2015.
The Mary’s Angels Keepsake Ornament series turns 30 this year. Throughout the entirety of the series, Mary’s designs have been sculpted by Robert Chad. When interviewed in late 2016, Mary gave Chad much of the credit for making this series one of Hallmark’s all-time most popular.
She shared, “I think that Robert Chad is responsible for making this series so successful. We have worked together on the entire series. He has done a wonderful job, and it makes me very proud. I’m so glad the series made it to the 30-year mark. Robert and I became good friends working on these ornaments, and I’m so glad we got to do it together.”
This year also marks Robert Chad’s 30th anniversary with Hallmark. He says of working with Mary, “I enjoyed keeping in touch with Mary after her retirement, and I will miss talking with her.”